Thursday, August 13, 2009

What My Class Mates Think About Advertizement & Marketing

Now placing an ad for Axe on ESPN is advertising. ESPN, an internet Mecca for men, is a place where the company can get the word out about AXE in a one delivering, targeting a vast number of men, who can tell their wives, “Honey, can you pick up a bottle of AXE for me at the store?” (Milner, Jasmine, http://jzmproductions.blogspot.com/)

Advertising is usually more focused on moving the product, and doing whatever it takes to keep their customers and attract new ones. Marketing is usually focused on building relationships with their consumers and establishing a brand that they can trust. (Flores, Roger, http://lbpro1999.blogspot.com/)

To market a product, you first have to find you’re demographic. You are going to find out the best possible approach to a potential customer. Marketing has to do a lot with do with finding the right crowd that can relate and afford the product. (De La Luz, Jeremy M, http://ofthelightproductions.blogspot.com/)

Agreeing with both Jasmine and Roger, advertisement is to push and push, sell and sell their product to the customer. When you watch a commercial of a product, either you see it and you want to buy it, or it doesn’t mean anything to you. Some people just make products and start selling them, because they think EVERYONE is going to buy it, and that’s how their products flops and doesn’t sell. And that’s where marketing comes in. Marketing, like my classmates Jeremy and Roger put it, with marketing your focused on certain demographics of consumers, like age, race, money distribution, and try to earn trust in a product with a consumer that keep bringing them back to keep using and buying that product. Between advertisement and marketing, I would like to agree on all three class mates views and opinions between the comparison and contrast of advertisement and marketing.

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